by andi@honeycreative.io | May 11, 2022 | Branding, Business, Marketing
What Does a Creative Director Do & How to Become One: Sit Down with Andi Dunn Creative directors are the creative leads at companies who design, develop, and deliver a strategic vision for clients. In a nutshell, they leverage their creativity in a...
by andi@honeycreative.io | Apr 7, 2022 | Advice, Branding, Business, Marketing
Purpose vs. Mission Statements If you’re a newbie to the brand strategy world, you might be wondering why you need a mission statement AND a purpose statement. You’re not alone, honey. While they both clarify your organization’s intentions and guide...
by andi@honeycreative.io | Mar 29, 2022 | Branding, Business, Marketing
Why Sometimes You "Just Need a Logo" Do you really need a logo? Like, really need one? Take a minute to mull it over. What do you think? The answer is yes, you need a logo! But a brand logo isn’t just your own personal piece of eye candy. It serves...
by andi@honeycreative.io | Mar 10, 2022 | Advice, Business, Marketing
How To Write Good Alt Text Did you know that there are 36 million blind users online? This is one of the many reasons why Alternative text (alt text) is a critical component of your website optimization strategy. Alternative text is, in its basic form, any text...
by andi@honeycreative.io | Feb 16, 2022 | Business, Marketing, Nonprofit
5 Effective Ways for Nonprofits to Get More Donors Online Honey, we get it, fundraising is worthwhile work and a deeply satisfying endeavor, but it’s not the easiest job in the world. In some ways, trying to find donors for your non-profit organization can be...
by andi@honeycreative.io | Feb 3, 2022 | Business, Content Marketing, Marketing
Everything You Need to Know About Content Pillars Creating quality content ain’t easy! Any seasoned marketer who’s been in the game long enough will tell you that developing a well-thought-out content marketing strategy is hard work. Successful content...