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Services
Rebranding
Rebranding + Website
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Defining and Discovering Your Target Audience
Marketing, Business, Branding Andi Dunn 11/9/21 Marketing, Business, Branding Andi Dunn 11/9/21

Defining and Discovering Your Target Audience

If you want your non-profit or small business to be successful, you probably want to cultivate as many new customers as you can, right? Seems obvious so it’s no wonder ...

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The Importance of Brand Perception
Marketing, Business, Branding Andi Dunn 11/1/21 Marketing, Business, Branding Andi Dunn 11/1/21

The Importance of Brand Perception

We love a good survey here at Honey, so we dug into the latest conducted by Stackla and they bring forth the facts that 86% of consumers say authenticity is important when ...

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How to Ensure Brand Compliance
Marketing, Business, Branding Andi Dunn 10/25/21 Marketing, Business, Branding Andi Dunn 10/25/21

How to Ensure Brand Compliance

Your first day of school, preparing for a job interview, going on a first date, meeting a potential spouses’ parents – these are just some of the many scenarios in ...

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Best Practices on Writing Your Business Brand Guidelines
Marketing, Business, Branding Andi Dunn 10/21/21 Marketing, Business, Branding Andi Dunn 10/21/21

Best Practices on Writing Your Business Brand Guidelines

Hey honey, did you know that branding is a crucial part of marketing your nonprofit organization? With a unique and strong brand identity that speaks to your organization’s values, you ...

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Should You Involve the Board in Your Rebrand?
Marketing, Business, Branding Andi Dunn 10/11/21 Marketing, Business, Branding Andi Dunn 10/11/21

Should You Involve the Board in Your Rebrand?

A rebranding process isn’t quick nor is it simple. In fact, it’s actually quite complicated. Rebranding requires deep thinking, investigation, time, energy and collaboration in order to create something that’s an honest ...

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5 Engaging Non-Profit Marketing Collaterals for Maximum Impact
Marketing, Business, Branding Andi Dunn 10/7/21 Marketing, Business, Branding Andi Dunn 10/7/21

5 Engaging Non-Profit Marketing Collaterals for Maximum Impact

Mission awareness, donation increases, volunteer recruitment – these are some of the many important things non-profit leaders are constantly working towards achieving for their organization. Marketing efforts can play a big ...

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How to Train Staff to Use Your Brand Guidelines
Marketing, Business, Branding Andi Dunn 9/27/21 Marketing, Business, Branding Andi Dunn 9/27/21

How to Train Staff to Use Your Brand Guidelines

Increased customer loyalty, improved image, and relatable identity are just some of the many things that successful branding can yield for your business, but it takes more than great branding to grow ...

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5 Reasons Why You Should Rebrand
Marketing, Business, Branding Andi Dunn 9/27/21 Marketing, Business, Branding Andi Dunn 9/27/21

5 Reasons Why You Should Rebrand

As the adage goes, “If it ain’t broke, don’t fix it.”. While this is true in many cases, when it comes to the success of your hive’s branding, sometimes a ...

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4 Important Questions to Ask a Graphic Designer Before Hiring Them
Marketing, Business Andi Dunn 9/13/21 Marketing, Business Andi Dunn 9/13/21

4 Important Questions to Ask a Graphic Designer Before Hiring Them

Growing your hive is a big deal! So when you’re building a team for your business or creating campaigns and strategies, it’s important that your worker bees share the same ...

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Your Guide to Crafting a Storybrand One-Liner
Marketing, Business, Branding Andi Dunn 9/3/21 Marketing, Business, Branding Andi Dunn 9/3/21

Your Guide to Crafting a Storybrand One-Liner

You know when you’re in an interview or meeting with a new client and get the dreaded question, “Tell me about yourself”? Cue the sweaty palms, burning cheeks, and nervous ...

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The Psychology of Color in Marketing and Branding
Marketing, Business, Branding Andi Dunn 8/30/21 Marketing, Business, Branding Andi Dunn 8/30/21

The Psychology of Color in Marketing and Branding

If you’re anything like us, when you were in kindergarten you always had to have the biggest box of crayons or the largest selection of colored pencils. Was anyone else ...

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3 Nonprofit Brochure Copywriting Hacks That Encourage Donations
Marketing, Business, Branding Andi Dunn 8/19/21 Marketing, Business, Branding Andi Dunn 8/19/21

3 Nonprofit Brochure Copywriting Hacks That Encourage Donations

When you’re writing content for your nonprofit brochure, there’s no doubt that your work is worthy: Your words support services that raise money for cancer research, feed children, end factory ...

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4 Elements of Effective Brand Messaging
Marketing, Business, Branding Andi Dunn 8/13/21 Marketing, Business, Branding Andi Dunn 8/13/21

4 Elements of Effective Brand Messaging

Unpopular opinion: There’s no one way of building a successful brand. Depending on your company’s core values and services, you may need to put a spotlight on certain branding strategies to ...

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How to Increase Donations for Nonprofits Through Good Web Design
Marketing, Business, Branding Andi Dunn 8/12/21 Marketing, Business, Branding Andi Dunn 8/12/21

How to Increase Donations for Nonprofits Through Good Web Design

As time goes on, websites continue to heighten the standard for good design. As a result, peoples’ expectations of your own website are raised just as high. This makes it ...

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How to Measure Brand Perception
Marketing, Business, Branding Andi Dunn 8/4/21 Marketing, Business, Branding Andi Dunn 8/4/21

How to Measure Brand Perception

Every brand wants to lead the way in delivering quality products and fantastic customer service right?. Of course! However, these days, it is no longer enough to simply have a ...

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How to Create a Strong Brand Identity for Your Small Business
Marketing, Business, Branding Andi Dunn 7/29/21 Marketing, Business, Branding Andi Dunn 7/29/21

How to Create a Strong Brand Identity for Your Small Business

We get it – as a business owner, you have a lot on your plate, especially in the stages when your business is still in its infancy. For this reason, ...

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The Impact of Branding on Your Market Share
Marketing, Business, Branding Andi Dunn 7/15/21 Marketing, Business, Branding Andi Dunn 7/15/21

The Impact of Branding on Your Market Share

When you run an organization, there’s no denying that several factors are considered to help your hive fulfill its mission. You’ve got to wear various hats to ensure that you’re ...

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What Happens During a Brand Audit
Marketing, Business, Branding Andi Dunn 7/6/21 Marketing, Business, Branding Andi Dunn 7/6/21

What Happens During a Brand Audit

We hate to be a buzzkill but, the reality of today’s business world is that competition is cutthroat, but there is a way to ensure that your hive can  survive ...

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Story Types Your Organization Needs to Communicate to Succeed
Marketing, Business, Branding Andi Dunn 6/17/21 Marketing, Business, Branding Andi Dunn 6/17/21

Story Types Your Organization Needs to Communicate to Succeed

Marketing is something that’s found everywhere we look, whether we realize it or not! While there are some marketing strategies that are so painfully obvious to sell a specific product, more well-constructed ...

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Is Your Brand Color Blind Friendly?
Marketing, Business, Branding Andi Dunn 3/13/21 Marketing, Business, Branding Andi Dunn 3/13/21

Is Your Brand Color Blind Friendly?

Honey, let’s talk color palettes. Color is a major component of any brand’s visual identity and any strategic color palette is grounded in emotion and color theory, right? But before ...

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Whether your brand feels a little stale or your website no longer reflects the work you’re doing, we’re here to help you realign, refresh, and show up with confidence.⁠
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At Honey Creative, we specialize in strategic rebrands, custom webs
Today on the blog we talk about our process (screenshots and all!) for a deeper BTS look at how we help clients rebrand. ⁠
⁠
I would argue the on- and off-boarding steps are some of the most important! Cue SCIENCE: The Primacy and Recency Effect!⁠
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It doesn't have to be all work no play. ⁠
⁠
Burnout is real, y'all. SO many of my friends and colleagues are in the deep trenches of burnout. Myself included. ⁠
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Hell, it was even a BIG topic of several speakers at Creative South, the design confere
If ya heard it once, you heard it 10X—we rebranded.⁠
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Not because something was broken. Not because we pivoted.⁠
But because—like many of our own clients—it was just time.⁠
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Here’s why:⁠
1. It was overdue.⁠
After nearly 10 y
IT’S LIVE!

New look, same Honey!

After (almost) 10 years of creating brands for others, we finally turned the spotlight on ourselves. Our rebrand (and new website!) is ready—and it’s everything we’ve grown into: more refined
It's been a while so I thought I'd say hey, honey! ⁠
⁠
I’m Andi. I started Honey back in 2015 fresh out of college. ⁠
⁠
I had no idea what I was doing or getting myself into but what I made a commitment that I would never work for someone else

Honey Creative ™
hi@honeycreativellc.com
1 (615) 285-9522

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