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5 Simple Steps for Creating a Marketing Calendar
You know TFW you’ve done everything short of calling out to the Instagram gods to magically write a witty caption for you? Yet somehow, after racking your brain, writing, erasing, and rewriting, you’re still stuck with a blank square and a blinking cursor. Honey, have we been there. Raise your hand if you’ve even committed the …
Words to Use Instead of Empower in Your Mission Statement
Nonprofits often use the word “empower” in their mission statements and messaging to describe their efforts to help people overcome barriers and achieve their goals. However, there is a growing movement in the nonprofit sector to shift away from the language of empowerment and instead focus on promoting autonomy and self-determination. In this blog post, …
A Small Business Owner’s Guide to Maternity Leave
Congratulations! As a fellow small business owner expecting my first bay-bee this summer, I understand the excitement and challenges that come with trying to plan for an actual baby while trying to take leave from your first baby—your business. Maternity leave is a precious time for both you and your growing family, but as a …
How to Create Scrolling Website Mockups in Canva
Ever wanted to show off a website you designed? Or how about let your users know how to access a page on your site? Here’s a simple way to feature your site on your socials using this fancy (but super easy!) tutorial on how to create a scrolling website mockup using Canva: Below is a …
Designing your Logo in Canva: Pros and Cons
As a business owner, you know the importance of having a strong brand identity that sets you apart from your competitors. One of the key components of your brand identity is your logo. It’s the visual representation of your brand that makes a lasting impression on your customers. With the rise of DIY graphic design …
Brand Strategy vs Business Strategy: How They Differ
break down the differences between these two types of strategies and why they’re both important for the success of your …
Is Your Brand Color Blind Friendly?
Honey, let’s talk color palettes. Color is a major component of any brand’s visual identity and any strategic color palette is grounded in emotion and color theory, right? But before you get back to designing your mood boards, have you evaluated the adaptability of those beloved colorblind friendly palettes? Have you considered if your brand …
Unveiling the Spectrum: Different Types of Graphic Design
Hey, let’s break the stereotype of the “graphic designer” conjuring up images of logo-making wizards! Graphic design is a vibrant universe, way beyond just pretty visuals. It’s like a toolbox of creative superpowers tailored to diverse business needs. Picture it as a strategic dance of colors, fonts, and images, all aimed at telling stories that …
Four CSS Tricks to Customize Any Squarespace 7.1 Website
Squarespace is a popular website builder and a honey favorite that provides an easy-to-use platform for creating beautiful websites. While Squarespace offers a variety of customization options, sometimes you need a little extra CSS to get the look you want and stand out from the crowd. In this blog post, we’ll share six CSS tricks …